mehr über Michael Fritz

Online Checkout – In Real Life »

Let’s make this experience better.read more >
Written by: Michael Fritz on 10. November 2011 @ 16:55 - Category: Conversion Rate Optimization

Usability Checklist »

from UXmag: People Don’t Want to Work or Think More Than They Have To The system doesn’t require more user work than needed. They system shows the information in little bits (progressive disclosure). Examples are shown (additionally to descriptions). The objects on the screen have right affordances; clickable things look clickable. The system doesn’t provide ...read more >
Written by: Michael Fritz on 24. October 2011 @ 10:46 - Category: Methoden,Usability

A Premium Google Analytics »

Google is anouncing a premium program for Google Analytics. Extra processing power – increased data collection, more custom variables and downloadable, unsampled reports Advanced analysis – attribution modeling tools that allow you to test different models for assigning credit to conversions Service and support – experts to guide customized installation, and dedicated account management on ...read more >
Written by: Michael Fritz on 12. October 2011 @ 08:25 - Category: Uncategorized

Logo Copy ‘n Paste Widget »

Recently I needed a WordPress logo for a presentation. I went to wordpress.com and right-clicked on the logo in order to just copy it. It is regardless to say that the PNG with a web resolution of 180×200 pixels doesn’t looks perfect on a wall projection. But I’m just too lazy to google “wordpress logo”. ...read more >
Written by: Michael Fritz on 27. September 2011 @ 10:00 - Category: Information Architecture,Usability

The Psychology of Sharing »

The New York Times Customer Insights Group recently published a document about their new media reseach “The Psychology of Sharing“. The study questioned 2500 medium and heavy sharers about why they pass information along. The results are not quite surprising. “I try to share only information that will reinforce the image I’d like to present: ...read more >
Written by: Michael Fritz on 18. July 2011 @ 06:46 - Category: Online Marketing,Social Commerce,Viral Marketing

Add2home: Improve mobile experience »

Recently a very nice and charming info box appeared on my iPad. It just came to my mind, what a nice improvement of a mobile experience this is. The name of the code snippet is Add2Home. The script displays custom messages for iPad and iPhones in multiple languages. You can edit the popup text in ...read more >
Written by: Michael Fritz on 11. July 2011 @ 13:29 - Category: Mobile,Usability

Successfull Mobile Grocery Commerce »

It’s amazing what Tesco did in South Korea. They introduced the QR Code to a wide audience by providing a life-changing service for all commuting citizens.read more >
Written by: Michael Fritz on @ 06:47 - Category: Mobile,Social Commerce

Rethink the UI of a feed editor »

I made a prototype for a social network feed editor like that one you know from Facebook. Address to a user with starting the @ sign Post to a specific group by starting the # sign Recommendation of Groups and Users to post to (below the textarea) Attach something to the post Share in other ...read more >
Written by: Michael Fritz on 6. July 2011 @ 13:40 - Category: Information Architecture,Methoden,Usability

The Social Slug »

There are only a few websites, blogs and shops out there without any Facebook thumbs, Google plus, tweet buttons, Google Maps and other third party widgets that makes a website “social”. But the dark side of the moon: Every third party widget slows down the website speed. And since Google made site speed a major ...read more >
Written by: Michael Fritz on 5. July 2011 @ 13:34 - Category: APIs,Conversion Rate Optimization,Online Marketing,Social Commerce

Bike Map Prototypes with Google Maps API V3 »

Version 1:Track, Distance & Elevation Version 2:Elevation visualized on the track Map: Google Maps V3 API Elevation: Google Elevation API Distance: Trigonomitry / Ellipsoid Calculation Data: KML Fileread more >
Written by: Michael Fritz on 3. July 2011 @ 21:32 - Category: APIs,Visualisierung